Explore the top 15 AI sales tools & software for 2024. Find out which AI sales tools can help your business grow and succeed.
The post Top 15 AI Sales Tools & Software for 2024 appeared first on eWEEK.
Artificial intelligence (AI) sales software and tools use AI capabilities to assist sales experts in their day-to-day operations, from lead generation to closing deals.
Some of the best AI sales tools include chatbots, virtual sales assistants, predictive lead-scoring systems, sales analytics platforms, and virtual meeting tools. In this guide, we review the best AI sales tools and software to help you discover the best solution for your company. Below are our top picks for the best AI sales software.
TABLE OF CONTENTS
Here is a head-to-head comparison chart of the best AI sales tools and software to help you discover the best option for your business.
| Best for | AI-driven prospecting | Email automation | Video integration | Starting price | eWeek rating | |
|---|---|---|---|---|---|---|
| HubSpot – ChatSpot | Businesses using HubSpot’s CRM platform | Yes | Yes | No | Free to use | 3.64 out of 5 |
| Zoho Zia | Predicting sales outcomes | Yes | Yes | No | $18 per user per month | 4.28 out of 5 |
| SaneBox | Email management | No | Yes | No | $3.49 paid monthly | 3.46 out of 5 |
| ActiveCampaign | Multichannel marketing automation | Yes | Yes | Yes | $23 per month, billed monthly | 3.93 out of 5 |
| Pipedrive | Managing and tracking sales activities | No | Yes | No | $11.90 per user per month | 4.29 out of 5 |
| Apollo AI | Prospect identification and lead generation | Yes | No | No | $59 per user per month | 3.10 out of 5 |
| Hippo Video | Creating personalized videos for sales outreach | No | No | Yes | $30 per user per month | 3.84 out of 5 |
| AdCreative.ai | Startups and marketing agencies | Yes | No | No | $21 per month | 4.07 out of 5 |
| Spin.ai | SaaS data security | No | No | No | Available upon request | 3.22 out of 5 |
| Sembly.ai | Recording, transcribing, and generating smart meeting summaries | Yes | No | No | $25 per month | 4.26 out of 5 |
| Seamless.ai | Business development teams | Yes | No | No | Available upon request | 2.97 out of 5 |
| Laxis | Revenue teams | Yes | No | No | $15.99 per month | 2.21 out of 5 |
| Murf AI | AI voice generator | Yes | No | No | $29 per user per month | 3.27 out of 5 |
| Manifest AI | E-commerce purchase assistant | Yes | No | No | $39 per month | 3.27 out of 5 |
| Reclaim.ai | Automated activity scheduling | Yes | No | No | $10 per month | 3.83 out of 5 |
When OpenAI’s ChatGPT combines with HubSpot CRM, the product of that union is ChatSpot, a conversational AI tool that uses natural language processing to understand and respond to user queries. ChatSpot leverages the capabilities of OpenAI’s database, ChatGPT, and Dall-E to enhance businesses’ sales and marketing efforts using HubSpot’s CRM software.
For instance, you can use ChatSpot to search your database based on specific criteria such as revenue, size, or location, allowing you to get a high-level view of your most relevant leads easily.
Aside from CRM queries, you can also use this tool to create blog post titles, LinkedIn articles, buyer personas, email subject lines, or sales emails. Its Dall-E integration also generates images for websites, social media, or other channels. ChatSpot can help with prospecting tasks like retrieving data about company age, size, industry, location, website domain, and competitors.
| Pros | Cons |
|---|---|
| ChatSpot can analyze your website’s SEM and SEO competitors | Advanced functionalities require users to sign up for a HubSpot account |
| It can generate reports and surveys | |
| Salespeople can use ChatSpot to add a new contact or company to a list within HubSpot CRM |
ChatSpot is free to use. However, there are costs associated with other HubSpot product offerings. For instance, the HubSpot CRM Suite Starter pricing starts at $20 per month.
HubSpot Marketing Hub
HubSpot Sales Hub
To learn about the larger landscape of leading AI software, read our guide: Best Artificial Intelligence Software 2024
Zoho Zia is an AI-charged assistant that provides intelligent assistance and automates tasks in various Zoho applications. Zia can be found in various Zoho products, such as Zoho CRM, Zoho Analytics, Zoho Desk, and Zoho SalesIQ.
Zia can understand and interpret user queries, extract information, generate insights, and assist in decision-making processes. It’s designed to improve productivity and enhance user experience by offering personalized recommendations, analytics, and predictive insights based on the data available within Zoho applications.
Zoho Zia stands out for its ability to analyze data and provide insights and recommendations. It can examine trends and patterns in data, identify correlations, and generate forecasts using various mathematical models. This predictive function is one of the most significant aspects of today’s AI.
| Pros | Cons |
|---|---|
| Feature-rich | Limited customization |
| Real-time detection of anomalies in sales trends and activities | It may take some time to get used to its advanced functions |
| Note-taking capability |
Zoho Zia is not billed separately; it’s available as part of the Zoho CRM suite. See the pricing of Zoho CRM below.
15-day free trial available.
Zoho CRM bundles
Sales teams often receive hundreds of emails daily and it can be overwhelming to keep tabs on important emails and separate them from spam or irrelevant messages. Enter Sanebox, an artificial intelligence email management tool that you prioritize and organize your inbox.
Sanebox uses machine learning algorithms to analyze email patterns, sender behavior, and content to determine the importance of each email. It filters out unimportant or low-priority emails into a separate folder, such as SaneLater, SaneNews, SaneDigest, SaneNoReplies, SaneNotSpam, SaneBlackHole, and SaneReminders, allowing you to focus on the most critical messages first.
It integrates with various email platforms such as Apple Mail, AOL, Gmail, Yahoo, Outlook, Windows, Mac OS, iOS, and Android.
| Pros | Cons |
|---|---|
| Easy to use | Reporting capability |
| Excellent and customizable filter | The user interface should be improved |
| Archiving and retention |
ActiveCampaign combines email marketing, marketing automation, and CRM functionalities. It helps sales teams nurture and convert leads effectively by providing insights, automating tasks, and delivering personalized communications. ActiveCampaign offers features such as email segmentation, lead scoring, predictive sending, and behavioral analytics, allowing sales teams to personalize interactions and deliver dynamic content to leads.
ActiveCampaign enables businesses to automate their communication across email, social media, SMS, and more, increasing customer engagement and conversions.
This ability to combine these many functions in one solution makes ActiveCampaign well-suited for multichannel automation – a functionality that is highly important for today’s sales teams.
| Pros | Cons |
|---|---|
| Access to 870+ integrations | The Lite plan offers few integrations |
| Access to 150+ email templates | Limited free trial |
| Extensive automation capability |
Email and marketing
CRM and Sales Engagement pricing
Marketing automation and CRM bundles pricing
Pipedrive’s AI sales assistant acts as an automated sales expert, helping sales teams analyze their past sales performance, provide recommendations, and improve sales to boost revenue. Featuring lead and deal management, contact and company information tracking, sales forecasting, analytics, and reporting, Pipedrive enables you to track leads, spot opportunities, and measure key activities.
This wide array of integrated tracking and sales assistance tools enables Pipedrive to function as an AI-based sales managing and tracking system.
SMBs looking for cheap AI-powered sales tools may also find Pipedrive affordable compared to its competitors like ActiveCampaign and HubSpot. Pipedrive has five paid plans with various features and pricing options, serving the needs of different-sized businesses.
| Pros | Cons |
|---|---|
| Integrates with over 400 third-party apps | No free forever plan |
| Drag-and-drop deal pipelines | Phone support is only available to Power and Enterprise users |
| Lead and deal management |
14-day free trial available.
Apollo is a sales intelligence software with a B2B database of over 275 million leads. It allows you to drill down into specific criteria using 65 data attributes to find the most relevant prospects for your business. Its AI-powered engine helps identify ideal prospects, tracks and analyzes their online behavior, and generates highly targeted business leads.
The Apollo AI assistant tool, Apollo AI, is powered by OpenAI’s GPT model and is built on Apollo’s database of 275 million contacts. It allows you to create hyper-personalized emails and automate follow-ups based on prospect behavior. Apollo.io offers multi-channel support, allowing sales teams to connect with their prospects across many channels, such as email, phone, and social media. You can also track and monitor your engagement rates —email opens, response, and call connect rates.
| Pros | Cons |
|---|---|
| It features a scoring engine that lets you prioritize high-quality leads | Occasional data inaccuracies or outdated information in their contact and company data |
| Advanced search and filtering options | It may take some time for users to learn how to use the advanced features |
| AI-powered writing assistant | |
| Google Chrome extension |
14-day
Hippo Video takes a slightly different approach than the other software we have analyzed. It lets sales professionals record videos, add branding elements and custom messages, and share them across various media. The AI-powered platform also tracks video engagement and provides detailed analytics so sales teams can understand how their videos perform.
Hippo’s AI can analyze video content and create enticing, click-worthy titles, increasing video views and engagement. Hippo Video’s ability to personalize videos at scale makes it suitable for sales teams to develop a targeted approach for their prospects.
The AI tool can humanize videos by automatically adding personalized elements. This level of personalization can significantly impact viewer engagement and response rates.
| Pros | Cons |
|---|---|
| Offer a free forever plan | Limited support |
| Automated personalized videos | Pricing is on the high end |
7-day free trial available.
AdCreative.ai uses AI to help businesses create high-quality, engaging ad creatives at scale. The tool uses AI to analyze vast amounts of advertising data, including successful ad campaigns, market trends, consumer preferences, and more. By learning from this data, AdCreative.ai can generate ad concepts more likely to resonate with target audiences.
AdCreative offers a range of tools and features that automate the ad creation process, such as image and video generation, text generator, and design optimization. This product is particularly beneficial to eCommerce, startups, and marketing agencies – for example, it helps startups on budget with ad creatives save on expensive design agencies and allows marketing agencies to generate multiple ad variations for A/B testing. AdCreative can also help eCommerce stores convert their product photo into a proper product photoshoot.
| Pros | Cons |
|---|---|
| Easy to use | It may require a few attempts before getting the right ad creative |
| Responsive customer service | Users say the AI-generated copy was monotonous and uncreative |
| Extensive database of high-conversion ad creatives |
7-day free trial available.
Spin.ai’s SpinOne is an all-in-one SaaS security solution that can help sales teams protect their mission-critical apps like Salesforce, Slack, Google Workspace, and Microsoft 365 against data leaks, data loss, and ransomware attacks. It offers features such as backup and recovery, ransomware detection and response, data leak prevention, and security posture management.
SpinOne provides complete visibility and fast incident response, reduces risks and management challenges associated with protecting SaaS data, saves time for security operations teams through automation, and improves compliance. It also integrates with business apps like Jira, ServiceNow, DataDog, Splunk, Slack, and Teams to streamline workflows and minimize manual workloads.
| Pros | Cons |
|---|---|
| Improve compliance | Complex initial setup |
| Application scoring | |
| Blocklist/allowlist management |
Contact the company for custom pricing.
Sales teams often engage with prospects on various channels, including video conferencing platforms like Microsoft Teams, Google Meet, and Zoom. You need to take notes during the call to track your conversation after the meeting, which may cause distractions. Our research found that Sembly AI can help you take notes during client calls while you focus on your meeting.
Sembly AI is an AI team assistant designed to help teams transcribe, take meeting notes, and generate insights for their client calls. It can capture and transcribe audio, allowing users to search and review meeting discussions later. It can also identify key topics and extract important information, making creating comprehensive meeting agendas and summaries easy.
Sembly AI tracks action items discussed during meetings and assigns them to the appropriate individuals – saving time and making teams more productive.
| Pros | Cons |
|---|---|
| Voice identification during meetings | Users say Sembly infrequently attributes a dialog to the wrong speaker |
| Support voice command | Insights can be improved to be more actionable |
| Chrome extension | |
| Google and Outlook calendars sync |
7-day free trial available.
Like Apollo AI, Seamless.ai is a sales enablement and lead generation solution that gives you real-time access to contact data, business intelligence, and sales insights. It offers an extensive contact and company information database to help you find leads’ contact details, including phone numbers, emails, direct dials, and job titles.
Seamless.ai allows sales professionals to build targeted prospect lists, find contact information, and engage with potential customers. Through its AI technology, it provides accurate and verified data to help users focus on the right prospects and improve their conversion rates. It’s this ability to use AI to help with targeting that makes Seamless a candidate for those businesses seeking help for their business development teams.
| Pros | Cons |
|---|---|
| Data enrichment | Lacks transparent pricing |
| Faster lead generation and sales processes | Limited customization options |
| Great for b2b leads | |
| AI writer tool |
The company offers a free forever plan and three paid plans. Contact the company for a custom quote.
Laxis AI Meeting Assistant is built to help sales teams in meetings. It automates tasks such as note-taking, summarizing, and distributing meeting-related content. By leveraging natural language processing, Laxis AI Meeting Assistant extracts essential information from conversations, creates meeting summaries, identifies action items, and updates project progress.
You can create personalized meeting templates by adding topics and keywords. Laxis then uses these data points to collect the most critical information from each conversation. This eliminates manual note-taking and allows teams to focus on the discussion.
Laxis also automates uploading audio recordings and generates AI-based smart summaries. These summaries can be easily shared with the team, ensuring everyone is on the same page.
| Pros | Cons |
|---|---|
| Highlights important points in the meeting with tagging system | Slow support response time |
| Google Chrome extension works well | Infrequently glitchy |
| Real-time transcription feature |
Unique among the other AI sales tools on this list, Murf AI specializes in voice generation and text-to-speech technology. It is an AI-powered tool that can generate natural-sounding voices for various applications such as podcasts, videos, phone systems, virtual assistants, and more – all of which can support sales in important outreach functions.
If you need a voice for a sales pitch, Murf AI is a potential candidate.
You can convert text into speech by simply typing or pasting the desired text into the Murf studio. You can customize the voice characteristics, such as pitch, speed, emphasis, and pronunciation, to achieve the desired result.
Murf AI aims to provide a natural and human-like voice experience, enhancing the overall user experience when interacting with AI systems.
| Pros | Cons |
|---|---|
| Highly customizable | Limited file storage space — minimum is 1GB for free users and 20GB for Pro users |
| Easy to use | The free plan doesn’t support downloads |
| Share output via link |
To find additional AI tools that can support your business, read our guide: Top Generative AI Apps and Tools
Powered by GPT-3.5, Manifest AI is a shopping assistant for Shopify stores. It is designed to provide a personalized and intelligent shopping experience for customers. It engages with customers, understanding their needs and preferences to make recommendations tailored to their tastes.
By analyzing customer data and patterns, the AI assistant can anticipate customer needs and suggest products that align with their preferences. Manifest AI uses intelligent prompts to engage visitors and encourage them to add items to their carts, thus reducing drop-offs.
This type of union of AI and sales is clearly a growing area, and it’s likely that Manifest AI will grow – and also see a growing number of competitors.
| Pros | Cons |
|---|---|
| Multilingual support | Some users say the tool is somewhat pricey |
| Personalized purchase assistance | |
| Responsive customer service |
14-day free trial available.
Sales professionals usually have a busy schedule, from lead tracking and prospecting to client meetings and follow-ups. Reclaim.ai is an AI-powered productivity tool designed to help sales professionals optimize their schedules. It integrates with calendar apps to automate the scheduling process.
Reclaim.ai automatically finds and suggests the ideal time for meetings, tasks, habits, and breaks. It helps to reduce time wasted on excessive meetings and improve work-life balance by enabling sales practitioners to manage their calendars efficiently. It’s safe to assume that most all sales rep could use a helping hand in this area!
| Pros | Cons |
|---|---|
| Scheduling links to check team availability | Limited integrations |
| Its habits features automatically help you schedule time for recurring activities | No mobile app |
| Time tracking capability |
To select the best AI sales tool for your organization, you must first evaluate your needs. If you need to automate email or manage multichannel communication, tools like SaneBox and ActiveCampaign may be your best option. Seamless.ai and Apollo AI are quality tools for AI-driven prospecting and lead generation.
Our research also found solutions to help you organize your schedule – Reclaim AI – and manage your meetings – Laxis, Sembly AI. Those looking to create ads to enhance their sales and marketing efforts may find AdCreative and Hippo Video beneficial, as both software offer AI-powered ad creation and optimization capabilities.
The key takeaway is that assessing your needs before choosing AI sales software for your business is important. Determine what aspects of sales and marketing you most need to boost using AI technology. Once you have identified your specific needs, choose an AI sales software that offers features and functionalities that align with your requirements.
To review the best AI sales software, we weighed 14 different factors across four categories to determine the tools that will make the cut in our evaluation process.
We assessed the cost of the software and its affordability for businesses of different sizes. We considered the cost of the AI sales software, including the availability of a free trial, affordability of the subscription plans, and pricing tiers.
Features hold the most weight in our evaluation process. We considered whether the software offered advanced AI capabilities. We also evaluated the quality of reporting tools and the ability to personalize the software. We checked whether it offers data-driven support and integrates with other tools.
User-friendliness ensures the sales team can easily adopt the software. We evaluated the software’s interface, navigation, and overall intuitiveness.
Adequate customer support is essential for resolving any issues or answering questions that may arise. We evaluated the software provider’s support channels, such as email, live chat, or phone, and considered their responsiveness and helpfulness. Additionally, we assessed whether the software offered training or resources to help users get started quickly.
Yes, there are industry-specific AI sales tools that serve the needs of different business sectors. Many AI sales tools offer customization and adaptability to various industries. For example, our research found that ManIfest AI has features specifically designed for e-commerce, while solutions like SeamIess.ai focus on B2B sales or service-oriented industries.
Most AI sales tools integrate with existing sales ecosystems like CRM software, email platforms, marketing tools, and other essential business software. The level of customization varies among tools, but many provide configurable settings that allow you to adjust your workflows, set up personalized automation rules, and incorporate unique data points for more targeted insights.
AI sales tools usually enforce strict security measures to protect data. They employ various security strategies such as:
Investing in AI sales software is a smart decision for businesses looking to stay ahead in a competitive marketplace and optimize their sales efforts. The AI sales software and tools we analyzed in this guide help sales reps automate everyday tasks, develop high-quality sales and marketing content, and provide valuable insights and data to improve sales strategies. By leveraging AI technology, sales teams can save time, streamline processes, and drive more successful sales outcomes.
For a full portrait of the AI vendors serving a wide array of business needs, read our in-depth guide: 100+ Top AI Companies 2024
The post Top 15 AI Sales Tools & Software for 2024 appeared first on eWEEK.
