10 women who made Apple great
It’s International Women’s Day so it seems appropriate to write a few words about some of the many women who have helped Apple put a “ding in the universe” across the years (in no particular order).
Joanna Hoffman
Hoffman joined Apple’s story as the fifth member of the Macintosh team in 1980 and (among other things) wrote the first draft of the User Interface Guidelines for the Mac and figured out how to pitch the computer at the education markets. Hoffman said of her time working with Jobs, “I’ve never been anyone’s work wife. And if I could impart that on to she would be an ally in that,” explaining how she advised on how that role was played. She gained a reputation as someone who stood up to Steve.
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