Pay For Coffee With A Poem And More Ways To Celebrate World Poetry Day
Remember when McDonald's asked the McMuffin-consuming public to "pay with lovin'"? In 2015, the massive international fast food chain launched a promotional ad gimmick, based on its slogan, "I'm lovin' it," in which randomly selected customers would receive free food after performing an act of love, like dancing or telling someone "I love you."
To celebrate World Poetry Day, European coffee chain Julius Meinl had a similar idea: pay with a poem. They were actually ahead of the McDonald's curve, fortunately; the Mickey D's promotion was such a widely reviled debacle -- the optics of forcing hungry people to dance for a dollar burger are not great -- that we may never have seen Pay With a Poem Day had McDonald's gotten to the idea first.
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