Sumitomo Life Insurance Co. (President & CEO: Masahiro Hashimoto; hereinafter “Sumitomo Life”), South African financial services company, Discovery Ltd. (Group Chief Executive: Adrian Gore; hereinafter “Discovery”), and SoftBank Corp. (President & CEO: Ken Miyauchi; hereinafter “SoftBank”) today announced a strategic partnership that will start joint efforts for the Japan Vitality Project, which will include the joint development and the introduction of insurance products incorporated with Vitality, Discovery's globally recognised wellness programme, into the Japanese life insurance market in partnership between Sumitomo Life and Discovery, and the joint development of a platform for the collection of health-related data and wellness activities
* by utilising the Internet of Things in partnership between Sumitomo Life and SoftBank.
