Vivian Tu wants to make personal finance more approachable. Tu is known on as Your Rich BFF on TikTok, where she provides personal finance advice to millions of followers. The former trader at JPMorgan got the idea because she was always giving personal finance advice to her colleagues. Some of her tops tips include finding fun ways to talk about money with your significant other and pausing before you buy something to think about why you really want it. She also suggests trying out a robo-adviser if you want to get into investing.
