Businessmen around the world are always looking for new global markets for investments. Relatively quietly, Nigeria has become an attractive market for American businesses. In fact, it's the largest and most important market in Africa and one of the more exciting emerging markets in which to invest.
With a population of approximately 180 million (twice as large as Ethiopia, the next largest African country) and a gross domestic product (GDP) of $509 billion (30 percent larger than South Africa's GDP, the next largest), Nigeria is one country not to be overlooked.