December 31 – The Asian Football Confederation (AFC) has opened 2025 with a new look, unveiling a reworked logo and brand identity.
It is the first revisioning of the AFC logo since 2021 and only the second time in history that the AFC brand has been changed following the introduction of its ‘shield’ logo shortly after the confederation’s formation in 1954.
The AFC said “the goal of the new corporate brand identity is to establish a more modern,
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