The deals are intended to continue the promotion of world class boxing.
Turki Alalshikh continues to make his mark in the sport of boxing with his Riyadh Season officially inking partnership agreements with both Top Rank and Golden Boy.
Alakshikh made both announcements today on social media, indicating the moves are intended to continue the promotion of world class boxing events to take place globally.
In respect to Top Rank, Riyadh Season will sponsor 12 events for the remainder of the year and through 2025.
Today we announced an official partnership between Riyadh Season and Top Rank designed to continue to drive the promotion of world-class boxing events globally pic.twitter.com/KbPyXQyPWT
— TURKI ALALSHIKH (@Turki_alalshikh) July 22, 2024
As it pertains to Golden Boy, the press release was a little less specific regarding the number of events they'll sponsor but did mention that it will begin with the upcoming fight between Serheii Bohachuk vs Vergil Ortiz on Aug. 10.
A new announced partnership between Riyadh Season and Golden Boy Promotions aimed at the promotion of top-tier boxing events throughout the world pic.twitter.com/ewVwXVLCdC
— TURKI ALALSHIKH (@Turki_alalshikh) July 22, 2024
Interestingly enough Golden Boy promoter Oscar De La Hoya recently said that he hadn't been approached by the Saudis about any prospective buyout - and to be clear this isn't a buyout situation - but it does demonstrate their increasing involvement with boxing's biggest entities.
