Loewe Debuts stellar OLED TVs and leo Headphones At CES 2026
German luxury electronics brand Loewe Technology made a striking appearance at CES 2026, unveiling its award-winning stellar OLED TVs and offering an exclusive preview of its first-ever Loewe leo headphones, set to launch later this year. These announcements reinforce Loewe’s commitment to the U.S. and Canadian markets while celebrating more than a century of German engineering, craftsmanship, and design excellence.
The stellar OLED line represents the pinnacle of Loewe’s television expertise. Built entirely in Loewe’s Kronach, Germany headquarters, each TV combines ultra-slim 4K OLED panels with advanced MLA technology, offering leading HDR support and exceptional color accuracy. Seven screen sizes—from 42 to 97 inches—allow consumers to choose a display that suits any space, with prices ranging from $5,995 to $45,000.
Every stellar display undergoes precise color calibration to ensure lifelike images, while integrated high-performance audio systems and generous on-board storage enhance the cinematic experience. Design is equally important: brushed aluminum frames and optional concrete back panels on select models make each TV a striking piece of modern furniture. Loewe’s approach emphasizes both functionality and aesthetics, turning the television into a design statement that complements any luxury interior. The stellar line will be available later this month at select luxury retailers and custom integrators.
Making its audio debut, the Loewe leo headphones exemplify the brand’s dedication to high-resolution sound and innovation. Conceived and engineered in Germany, leo features precision 50mm drivers with diaphragms crafted from OCE (Olefin Composite Elastomer), delivering clear vocals, detailed highs, and smooth, controlled bass.
Adaptive noise cancellation, transparency mode, Dolby Atmos, Spatial Audio, and Hi-Res Audio Wireless support make leo a versatile, immersive listening companion.
Beyond sound, leo is designed for everyday usability and comfort. Fold-flat ergonomics, anodized aluminum frames, and genuine leather cushions ensure durability and luxury. Smart features, including voice assistant integration, real-time AI translation, multipoint connectivity, and Mimi Sound Personalisation, adapt audio playback to each listener’s hearing profile. With up to 65 hours of battery life and repairable, upgradeable components, leo embodies Loewe’s philosophy of sustainability without compromising performance. Available in midnight blue and moonlight beige, pricing starts under $2,000, with availability expected in March 2026.
Loewe also revealed a luxury collaboration with high-end jeweler Jacob & Co., producing just 10 bespoke headphones. First launched in Monaco last summer, the bespoke headphones made their U.S. debut at the show. These extraordinary, limited editions are available in Noir Rainbow and Ice Diamond models — combine high-resolution audio engineering with the artistry of fine jewelry, featuring hand-set multicolor sapphires or diamonds in sculptural geometric designs around the earcups. Priced from $115,000 to $135,000, the pieces are available by request through Loewe.
Loewe’s stellar OLED TV line will begin rolling out at the end of January through select luxury retailers and custom integrators across the United States and Canada. This expanded distribution underscores the brand’s strategic commitment to making its premium German-engineered products more accessible to discerning North American consumers.
For more information, visit www.loewe.tv.