Accor achieves 1,000 Mercure hotels milestone

Mercure Hotels, a brand synonymous with local discovery and exploration, has reached a historic milestone with the opening of its 1,000th hotel. Having celebrated its 50th anniversary in 2023, the brand is more popular among hotel owners than ever before, with strong growth momentum around the world. Notably, nearly 30 Mercure hotels were opened in Greater China this year, bringing the brand’s footprint to over 180 hotels in the region. Mercure has also doubled its presence in Japan, with the recent opening of 11 Mercure hotels across the country. With the largest development pipeline in Accor ’s portfolio, Mercure has more than 200 additional hotels set to open by 2028.

The 1,000-hotel milestone was achieved in 2024 with a spate of standout openings that included Mercure London Earls Court (UK), Mercure Chandigarh Tribune Chowk (India), Mercure Fukuoka Munakata Resort & Spa (Japan), Mercure Marival Emotions Resort (Mexico), Mercure Nantong Renmin Road (China), and Mercure Dubai Deira (UAE).

“This has been a transformative year for Mercure. The achievement of more than 1,000 destinations cements the brand’s position as one of the world’s leading portfolios of midscale hotels, present in almost every corner of the globe,” said Jean-Jacques Morin, Group Deputy CEO, Accor. “We are immensely proud of the way Mercure has grown and evolved, with an openness to developing new properties, and an easy transition for welcoming existing hotels into its fold. We cannot wait to see what this charming and spirited brand will accomplish in its next fifty years.”

From its humble beginnings in the 1970s, Mercure has undergone a remarkable transformation. Acquired by Accor in 1975, the brand quickly expanded, establishing its presence in Europe and beyond. Key milestones include the opening of its first international hotel in Lisbon in 1983, and its 1994 expansion into the Middle East, Southeast Asia, and Australia. The year 2024 is notable for significantly expanding the brand’s presence in China and Japan, contributing to its achievement of surpassing 1,000 properties in 68 countries worldwide.

“The invaluable partnership of our Mercure hotel owners is fueling the brand’s momentum – an amazing community of hoteliers who are dedicated to maintaining the highest standards of service and quality at each of our destinations,” said Camil Yazbeck, Global Chief Development Officer, Premium, Midscale & Economy Division, Accor. “Mercure is an exceptionally attractive brand for hoteliers, providing the assurance of strong brand recognition, a diversified global network, high price premiums, and adaptable design approach they can tailor to their local market.”

As Mercure celebrates this remarkable milestone, the brand remains unwavering in its mission to connect guests with the authentic essence of their destinations. Some of the latest additions to the Mercure portfolio include:

• Mercure London Earls Court (Opened July 2024): A 12-storey, dual-branded property sharing a location with a sister Accor hotel (ibis), the new Mercure hotel offers impressive views of London’s skyline. The hotel design is inspired by the iconic Tardis from the British cult classic Doctor Who, which stands in front of nearby Earl’s Court station. The 282-bedroom hotel features Barnaby’s restaurant and bar, blending British pride with global flavors.
• Mercure Bangkok Surawong (Opened May 2024): This 219-key hotel boasts panoramic views of the Bangkok skyline. Every corner of the hotel is inspired by the character of the local area, once a pivotal trade district along the Chao Phraya River. Design elements include reclaimed wood, modern steel, and stone, creating an atmosphere anchored to the area’s rich heritage.
• Mercure Brand Expansion in Japan (Opened April 2024): The brand significantly expanded in Japan with 11 new openings this year, including the Mercure Fukuoka Munakata Resort & Spa, Mercure Miyagi Zao Resort & Spa, Mercure Urabandai Resort & Spa, and Mercure Kyoto Miyazu Resort & Spa. Each hotel offers a unique blend of local charm and modern amenities.
• Mercure ICON Singapore City Centre (Opened April 2024): The largest Mercure hotel in the world, featuring 989 thoughtfully designed rooms. This hotel draws inspiration from Singapore’s Chinatown and its central business district, offering six distinct dining experiences and eco-conscious amenities.
• Mercure Tirana (Opened March 2024): Mercure’s first hotel in Albania introduces guests to the rich cultural heritage of the Mediterranean. The hotel boasts 64 well-appointed guest rooms and a sky bar with a scenic view of Tirana’s skyline.
• Mercure Dubai Deira (Opened January 2024): Committed to local authenticity, the 152-bedroom Mercure Dubai Deira features a rooftop pool and restaurants serving garden-to-table produce. Guests can discover the rich local heritage and flavors of Dubai.

Mercure is poised for even greater achievements, with more than 200 additional properties currently in development. The brand will continue to enhance its diverse portfolio in the years to come, inviting travelers to keep exploring new horizons.

The article Accor achieves 1,000 Mercure hotels milestone first appeared in TravelDailyNews International.