After doing away with its unlimited model just two weeks ago in favor of a limited four-movie-per-month plan for new users, MoviePass has flip-flopped back to its old one-movie-per-day plan. And CEO Mitch Lowe now says the subscription service is “absolutely committed” to keeping it that way, Wired reports.
Just a few days ago, Lowe’s commitment to the unlimited plan didn’t seem so solid, when he said he wasn’t sure if the plan would ever return. At the time, MoviePass was offering a plan in which the $9.95 / month fee, billed quarterly, allowed users to see just four movies per month, along with a seemingly random three month trial of iHeartRadio’s All Access Subscription.
Since steeply dropping its subscription fees last summer,...