President Trump plans to name Brad Parscale, the digital director of his 2016 campaign, to run his re-election bid, according to the Drudge Report. The Associated Press has since corroborated the report.
Parscale, who started off the campaign by building its website, became known for commanding an ambitious data project, as laid out in a Businessweek profile from the time. He was also known for his use of social media during the campaign. Businessweek described him as one of the few people trusted with ghost-writing Trump’s tweets.
The campaign’s — and Parscale’s — Facebook strategy has drawn particular scrutiny. As The Verge has reported, Facebook’s system rewards more...
