MOROCCO has become more popular as a holiday destination in recent years, especially as a winter sun destination.
But those looking to beat the crowds and for an even cheaper alternative to Marrakesh, might want to consider visiting Taroudant.
The city, which is sometimes called ‘Little Marrakesh’, is known for its impressive red-mud walls and views of the High Atlas Mountains.
As its nickname suggests, it’s much smaller in size than Marrakesh, and also considered calmer and less crowded.
Many visitors say it offers one of the most authentic experiences of every day Moroccan life.
Taroudant and Marrakesh bear many similarities – both cities have rich cultures that are influenced by Berber tradition and Islamic civilisations, and they have medinas (old towns) and souks (open air marketplaces).
But Taroudant also has its own unique features, including its walls, landmarks and location.
For a short time in the 16th century, Taroudant was the capital of Morocco. Its location between two mountain ranges was why it was chosen.
To defend it, a huge wall was built around the city, which today are among the best preserved in Morocco.
Made of honeyed stone, the walls are seven kilometres long and encircle the entire medina.
The best time to visit the walls is at sunset to see the low light make the stone glow.
And the best way to see the walls is to walk, bike or take a horse-drawn carriage, known as a calèche.
Taroudant’s landmarks include Palais Caludio Bravo, famous for being the former home of Chilean painter Claudio Bravo.
The palace houses a large collection of his works, as well as other artists, including Francis Bacon and Pablo Picasso.
Its architecture is noteworthy as it’s made up of several wings and structures connected by courtyards and covered passages.
The palace’s beautiful garden is a mini-replica of the famous Menara garden in Marrakesh, with trails, sculptures and exotic plants dotted around.
Taroudant has a good location because it’s close to many other attractions, making it a good base for exploring the surrounding area.
Marrakesh is about a three and a half our drive away, and Skoura, an oasis town on the way to the desert, is about a five hour journey east.
The coastal resort of Agadir, with an international airport, is about an hour’s drive west, and Essaouira, with a pretty beach and coastal medina, is about a four hour journey northwest.
Tarroudant is also located at the foot of the Atlas mountains, making it a good base for hiking
When it comes to places to stay, there are lots of luxurious 4* hotels for cheap prices.
Domaine Villa Talaa is a 4* hotel with an outdoor pool, spa and wellness centre, gardens with mountain views, and lots of activities, such as ping-pong, walking tours, bike tours and cooking classes.
Casablanca – a modern city with a youthful vibe, sea breezes, and few tourists than Marrakesh. It’s a mix of modern dynamism and scenic beaches.
Meknes – a medieval city with a stunning Medina, historic architecture, mosques, royal palaces, and hammams.
Ouarzazate – a gateway to the fortified village and UNESCO World Heritage Site of Ait Ben haddou, and is nicknamed the ‘door of the desert’.
Fes – a place to explore ancient history.
Rif – a place to hike the cedar forests.
Rabat – a place to discover Morroccan art.
Oualidia – a place to enjoy lazy days by the sea.
Taghazout – a place for surfing and sun salutations.
Prices for two adults for one night start from £75.
Dar Zitoune is another 4* hotel built in the Berber style using local materials.
It’s set in four acres of landscaped grounds with olive, papaya, and citrus trees, has a large heated swimming pool and Jacuzzi, a spa, and a gourmet restaurant that serves a mix of Moroccan and Western specialities.
Prices for two adults for one night start from £99.
Flights from London Gatwick to Agadir, the nearest airport, are also good value.
At the beginning of November, a one way flight with easyJet starts from £22.99.
Marrakesh was recently named the best city for a budget friendly Autumn break.
