Brits can get a free breakfast this weekend – simply by getting their steps in and saying a secret codeword.
Chef & Brewer Collection pubs have linked with All Trails to guide Brits outside this autumn and help them work up an appetite.
The free breakfast offer is available at more than 130 Chef & Brewer Collection pubs[/caption]The free breakfast offer is available at more than 130 Chef & Brewer Collection pubs nationwide every weekend for the month of October.
Customers are able to claim their free breaky between 9am and 11:30am every Friday, Saturday and Sunday.
However, they must first prove they’ve hit the pavement and worked up appetite by showing staff their step count and saying the secret code word.
Alternatively, guests can redeem by simply showing that they’ve downloaded the outdoor platform AllTrails.
Available for free through Apple and Google app stores, AllTrails provides route maps, reviews, and photos of more than 450,000 trails worldwide—including over 32,000 UK trails.
AllTrails is the world’s largest and most popular platform for outdoor exploration.
The offer follows research revealing seven in 10 Brits don’t know where their nearest local beauty spot is.
Thankfully, more than 75 per cent of Chef & Brewer Collection pubs are within walking distance for beauty spots and the best of British nature.
The breakfast offer comes as the pub brand partners with AllTrails to encourage Brits to reconnect with nature and enjoy the great outdoors with friends and family this autumn.
Kate Dell, senior marketing manager of the Chef & Brewer Collection, said: “There’s no better way to start or end a brisk autumn walk than with a delicious breakfast in front of a log fire.
“That’s why we’re offering customers a breakfast on the house and partnering with AllTrails to encourage the nation to explore the natural wonders of our British countryside.
“With pubs up and down the country, your nearest Chef & Brewer will be closer than you think.
“So, come on down to your local pub and fuel up on a free breakfast while enjoying the great outdoors. What more could you want?”
With charm and character in abundance, the Chef and Brewer Collection pubs are a collection of unique country-style pubs set in 152 beautiful locations across the country.
The relaxed pubs feature beautifully decorated interiors, seriously good pub food and expertly chosen drinks ranges, with the fine wines hand selected by award-winning wine buyers
To find your local Chef & Brewer Collection pub and view local walking routes, visit: https://www.chefandbrewer.com/
If you’re keen to get outside and start walking towards a free breakfast, then remember to say the secret code word “ALLTRAILS” to claim your delicious prize.
The offer is subject to availability and at Chef & Brewer pubs only and cannot be combined with any other offer, daily deal, promotion or discount. Redemptions are restricted to one per person for the month.