B&M are selling a chocolate treat in an unusual flavour for £1.65 and shoppers are saying they “need” to try it.
The sweet white chocolate of Milkybar has been combined with the jelly of Rowntree’s to create a new and interesting combination.
The new sweet is inspired by the classic dessert and have already hit shelves, with one fan finding it for the cheap price at B&M.
Perfect for sweet-toothed shoppers, the new treats are creamy Milkybar buttons paired with juicy Rowntree’s jelly pieces.
A description reads: “Two of your favourites combined into one big bag bursting with the flavours inspired by a British Staple Desert, Jelly & Ice Cream!
“Enjoy the great taste of Milkybar and Rowntree’s at the same time. Great tasting creamy smooth white buttons and juicy jelly pieces, both with no artificial colours, flavours or preservatives.”
Some shoppers were ecstatic at the new item, saying they “needed” to try it.
But others who had tried the chocolate were not so sweet on the product.
One said: “Here’s me thinking the milkybar buttons would taste like jelly and ice cream just milkybar buttons with like midget jems inside nothing special.”
Others were even harsher about it.
Another posted: “Jelly and babysick. There is no such think as white chocolate it’s gloop.”
While a third posted: “The chocolate picks up a fruity taste from the jellies though. It wasn’t the best.”
A fourth even said they had to “throw them in the bin”.
Prior to its release, Milkybar Brand Manager, Lucy Fawcett, said: “We’re excited to share our latest ice cream inspired sharing bag with the UK and Ireland this week and can’t wait to hear what our confectionery fans make of it.”
“We loved the idea of jelly and ice cream as a flavour inspiration, it brings back memories of carefree summer days, sitting around the table with friends and family.
“Our sharing bags are designed to bring people together and hopefully this tasty new treat will bring back some of that summer nostalgia when people try it.”
Meanwhile, new chocolate treats have been hitting the supermarket shelves at some speed in 2024.
Aldi shoppers have recently been rushing to buy an “unreal” chocolate treat that tastes just like a discontinued Cadbury snack.
Elsewhere Cadbury fans are getting excited for a new cookie based on an Easter favourite hitting the shelves.
Finding deals and offers can be tricky if you don’t know where to look.
Here’s a list of hacks you can use to become a bargain-hunting pro and save on your shopping bill:
Join Facebook groups – Extreme Couponing and Bargains UK, Latest Deals and Reduce Your Supermarket Spend are all Facebook groups helping you reduce your spending and find good deals
Get following – Follow your favourite shops on Twitter, Facebook and Instagram and sign up to its newsletters to get the latest on any offers
Check hotukdeals – The deal-sharing website lists offers as they’re spotted by savvy shoppers
Use barcode scanners – Retailers such as B&M let shoppers scan the barcodes on its app to see if it’s cheaper than the price listed on the shelf