FITNESS trainer Joe Wicks has seen his net worth soar as his business The Body Coach Nutrition is now valued at £6.4million.
The dad of two, 36, is in the money after his Body Coach brand secured an extra £2.8million in 2021, to reach the overall total.
Keeping the nation fit during the coronavirus lockdown did wonders for Joe‘s bank account and he amassed £1.6million in 2020 alone.
His PE with Joe workouts broadcast on YouTube were a huge hit with adults and kids alike
The year after, Joe raked in £9million in one week with the launch of his new app.
Figures quoted in MailOnline show annual accounts for The Body Coach Nutrition Online value the firm’s intangible assets at £6.4million.
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The firm has cash reserves for 2022 of £1.14million.
Recently, he showed off his huge £4.4million home complete with five bedrooms and a huge garden.
Fitness guru Joe shares the five bed mansion with his wife Rosie and their two children; three-year-old Indie and two-year-old Marley.
The couple are now expecting their third child.
Back in 2020, more than 130,000 people took out £69.99 annual subscriptions to Joe’s app between Christmas and the new year.
It means the fitness guru, 33, was pulling in the UK average salary of £31,000 every 39 minutes.
An insider said: “Joe’s Body Coach programme has always been hugely popular but the app version is a runaway hit.
“The usual price is £89.99 but it was on a discount, meaning it was even more appealing, especially as Brits started looking to get into shape after Christmas.
“The app was taking around £46,000 an hour.
“Joe knows his market incredibly well and, while he’s giving them a value for money product, he’s absolutely raking it in.”
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Dad-of-two Joe launched his Body Coach brand in 2015 but his free lockdown workouts sent his profile soaring.
He became an MBE in the New Year Honours.
