JUSTIN Bieber showed off a brand-new bubblegum pink hairstyle in his new Yummy music video on Saturday.
The fresh look has fans coming down with Bieber fever all over again.
Building the suspense, Justin starts off the video in a pink Drew House hoodie, with his head and hair completely covered, as he makes his way through the kitchen of a restaurant.
Once he makes his way into the main dining area, he slowly brings down the hood to unveil his baby pink hair before rustling his hands through it.
The switch from platinum blonde to the new color had the live chat blowing up with fans loving on his new style.
In all caps, one fan wrote: “YOUR PINK HAIR IS A CONCEPT.”
A second stated: “I love it when he dyed his hair into pink.”
Another wrote:“Best hair style ever justin.”
Someone else commented on the video: “Justin’s pink hair is everything.”
In the rest of the video, which is his first solo one since 2015 and was directed by Bardia Zeinali, Justin dines with some fun friends before dancing on the table in a pink tank top.
Prior to the release of the video, the 10,000 Hours singer took part in a Q&A on his YouTube page and confirmed the new single was inspired by his wife, Hailey Bieber, 23.
On the song, he sings: “Drew House slippers on with a smile on my face/I’m elated that you are my lady.”
The 25-year-old later refers to her as a “bonafide stallion,” revealing she “always gets it done” when they’re together.
He adds of their sex life: “Rollin’ eyes back in my head, make my toes curl.”
The two got married in September 2019 in South Carolina after dating on and off since late 2015.
Yummy is the first single off Justin’s upcoming fifth studio album, which will be his first one since 2015’s Purpose.
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