IF you’re planning to buy something on Amazon you may want to hold off until July as the retailer has revealed that this year it will have not one but TWO Prime Days.
Prime Day is an annual sale the online retailer holds where it discounts millions of items from TVs and furniture to groceries and toys and fashion.
But for the first time ever this year’s Prime Day will last for a whopping 48 hours rather than the usual 24 hours.
It will start at 00.01 on Monday July 15 and last until midnight on July 16.
Also new for Prime Day this year are “Lightning Deals”. These deals will have limited quantities, which means once they’re gone they’re gone – so you need to get in quick to nab them.
Amazon says they will be launched regularly throughout the 48-hour event, and it’s hinted that this year will see the biggest Prime Day deals ever on Alexa-enabled devices.
IF you don't want to pay for Amazon Prime then you can trial the service for free.
Just sign up for a free 30-day trial at Amazon. You could even do this just to make the most of Amazon Prime Day.
But if you don’t want the service once the 30 days is up then you’ll need to cancel the contract as otherwise you’ll start being charged £7.99 a month.
Students can get an even longer six-month free Amazon Prime trial.
But again, they’ll need to cancel before the six months is up if they don’t want to use the service anymore as otherwise they’ll be charged £3.99 a month.
To kick things off, a selection of early deals have gone live today on Amazon.co.uk/primeday, with new deals going live throughout the lead up to Prime Day.
Today’s deals include a Thomas Sabo charm reduced by £4.38 from £34 to £29.62, although there’s not a lot else at this stage.
From June 28 to July 18, Prime members can also rent or buy blockbuster movies, such as Bohemian Rhapsody, Bumblebee, Mamma Mia! Here We Go Again, Spider-Man: Into the Spider-Verse, and Venom, for up to 50 per cent off.
Of course the catch is that to get the deals you need to be an Amazon Prime customer, and this costs an upfront £79 a year or £7.99 a month (£95.88 a year).
For students, Prime costs an upfront £39 a year or £3.99 a month (£47.88 a year).
We’ve asked Amazon if Prime Video customers, who pay £5.99 a month (£71.88 a year), will get access to the deals and we’ll update this story if we get a response.
Prime members get unlimited one day delivery, unlimited music streaming, unlimited photo storage, access to Prime Video and more.
And just because Amazon has a sale that doesn’t mean it’s going to be the cheapest – always do a comparison of prices before buying.
Google Shopping is a handy tool to do this, while CamelCamelCamel lets you check if Amazon has sold the item for less in the past.
Jeff Wilke, Amazon chief executive of worldwide consumer, said: “Our vision is that Prime Day should be the absolute best time to be a member – when you can enjoy shopping, savings, entertainment and some of the best deals Prime members have ever seen.”
Here’s everything you need to know about Amazon Prime Day 2019.
But before you start ordering bear in mind that one in five toys sold on sites such as Amazon and eBay have “serious safety issues”.
If you prefer to shop in store check out Amazon’s pop-up store.
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