Jake Paul’s Betr partners with Polymarket to launch prediction markets inside app
Jake Paul’s betting platform Betr is getting ready to add prediction markets to its growing list of gaming products through a new partnership with Polymarket. The deal sets the stage for users to begin trading contracts tied to real-world outcomes directly inside the Betr mobile app starting in 2026.
Betr, based in Miami, says the multi-year agreement will bring Polymarket’s prediction market infrastructure into the app many customers already use for sports gaming. Once it launches, people will be able to speculate on the likelihood of future events spanning sports, politics, entertainment, and cultural topics without leaving the platform.
The company expects the feature to reach roughly one million paying users across the United States. Prediction markets will appear alongside the platform’s current lineup, which includes fantasy-style picks, sportsbook products, casino-style games, and skill-based arcade competitions.
Polymarket meets Betr for sports fans
The move is the latest to show how sports gaming platforms are expanding beyond traditional bets. Betr first gained attention by leaning heavily into microbetting, a fast-paced style of wagering where fans place quick bets on specific moments inside a game rather than just the final outcome. The approach helped the company target younger sports fans who prefer short, interactive betting experiences during live events.
Prediction markets add another layer to that concept. Instead of betting only on sports plays, users trade contracts that represent the probability of something happening in the future. Prices move up or down as traders react to news, results, and shifting expectations, turning the market itself into a real-time signal about what people collectively think will happen next.
“Since starting Betr, we have built our business entirely around serving the modern sports fan at scale,” said Joey Levy, Founder and CEO of Betr.
“Launching Predictions is an important step toward our vision of creating the first true nationwide real-money gaming and financial super app, integrating a category projected to reach $1 trillion in annual volume into the same seamless experience as Picks, Sportsbook, Casino, and Arcade. There is no better partner than Polymarket to power this expansion, given their category leadership and deep connectivity across the sports ecosystem.”
Polymarket already operates what it describes as the world’s largest prediction market platform. Participants buy and sell contracts tied to potential outcomes, and traders earn profits if their forecasts turn out to be correct.
“Prediction markets are becoming a foundational tool for understanding the future, and scale is what brings them into the mainstream,” Coplan said. “Betr has built one of the most engaged sports audiences in the country, and their ability to engage millions of users makes them the ideal partner to bring prediction markets to a massive new audience. This partnership allows us to scale our infrastructure and continue bringing the power of prediction markets into the daily experience of sports fans across the country.”
Betr was founded in 2022 by Levy and the internet personality. The company has positioned itself as a real-money gaming “super app,” combining multiple products inside a single platform experience.
The company has also been active in the wider sports betting market. Earlier this year, Betr attempted to acquire Australian bookmaker PointsBet, but the operator ultimately rejected the offer and chose a competing proposal from Japanese entertainment company Mixi. Even so, Betr continues to expand its product lineup across dozens of U.S. states.
Betr Picks is now available in 34 states, while the Betr Social Sportsbook operates in 32 and the company’s skill-based arcade platform runs in 38. A social casino product soft-launched in early 2026 with plans to expand further. When prediction markets arrive next year, Betr says users will be able to access all of the features in one place.
Featured image: Betr via X
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