PointsBet starts Alberta iGaming registration after AGLC regulatory approval granted officially
PointsBet has begun the registration process to operate in Alberta’s iGaming market
As a result of the announcement, PointsBet can now begin the process of setting up its digital stall across the province and fire up its marketing efforts to sway a new crowd of potential bettors.
The green light from the Alberta Gaming, Liquor and Cannabis (AGLC) has enabled the latter part of PointsBet’s setup and operations.
PointsBet expands in Canada
The news, published as an official statement by PointsBet, indicates that, in the wake of the MIXI takeover saga, the brand is looking to expand in a nation that has already provided 26% growth for the company.
One interesting thing about the forthcoming Alberta iGaming market is that operators can start signing up customers when they apply for a license. No deposits yet, though. Here, for example, is @PointsBetCanada announcing AB pre-reg is now open for customers: pic.twitter.com/tANclBf89H
— Geoff Zochodne (@GeoffZochodne) February 3, 2026
“The company is proud to have built an authentically Canadian sportsbook, supported by Canadian employees and designed specifically to address the needs of the Canadian market,” read the release.
Non-Executive Chair of PointsBet Holdings Brett Patton had said that 2025 had “been one of significant transition and strategic reshaping” in the wake of MIXI becoming the controlling shareholder.
This included a tug-of-war between existing minority shareholders, MIXI and Betr, but the shareholders chose the former, and the Australian Foreign Investment Review Board (FIRB) approved the deal.
Group CEO and managing director, Sam Swanell, shared in a November 2025 statement, “The PointsBet Group had a strong year delivering $11.2 million of positive Normalised EBITDA, the positive result being the first in the Group’s history.”
PointsBet is growing in Alberta
“Alberta’s move toward an open, competitive iGaming framework is a positive step for Canadian players, offering more choice and consumer protections in a safe and regulated environment,” said Scott Vanderwel, Chief Executive Officer of PointsBet Canada.
The North American market has proven fruitful, and the brand hopes to continue its success in the westernmost province of Canada.
“We’re excited to introduce our innovative, Canadian-focused sports betting and online casino products to Alberta residents, supported by industry-leading speed, responsible gaming tools, and local expertise.”
Featured image: PointsBet
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