An army of Donald Trump bros is being recruited through a multi-million dollar campaign to boost MAGA support among young, male voters, according to a new report.
The money is being funneled towards audiences at millennial-heavy spaces including football tailgate parties, music festivals and apps such as Tinder.
Politico reported the Nelk Boys, the hosts of a popular podcast called “Full Send,” are behind the well-funded voter registration push.
Multiple dating apps, male-friendly podcasts including “Kill Tony,” “MrBallen” and “BS w/ Jake Paul,” a concert featuring pro-Trump rapper Waka Flocka Flame, and Penn State football games are all recipients of the spending, Politico reported.
The young male demographic is one Trump’s campaign considers critical to his election success — a counter-measure to the massive female support that Kamala Harris has garnered, according to the report.
“The question is, will that podcast fan, that College GameDay fan, that USC fan, will they actually get up on November 5th and go and vote?” Nelk Boy John Shahidi, told Politico.
“That’s the big question right now that we want to start emphasizing on and putting pressure on.”
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Get out the vote messaging could also feature on sports gambling sites, the report stated.
Polls show there is strong support among the demographic for the GOP candidate. According to a Harvard Youth Poll, 35 percent of men between 18 and 24 said they support Trump — up by 5 percent in 2020, Politico reported.
Trump’s relationship with the Nelk Boys started in 2020 when the former president invited them to join him on Air Force One, and then sat for a podcast interview in which he talked about golf and music.
It was part of a concerted effort to reinvent himself as a pop culture figure after the Jan. 6 Capitol riot, a Trump camp insider told Politico.
