MyPillow CEO Mike Lindell kept his promise to shave his mustache as a "disguise" to gain entry to the Democratic National Convention.
On the convention's third day, Lindell visited a Chicago-area barbershop to have his facial hair removed. Former New York Mayor Rudy Giuliani narrated the event.
"They do the hot towel, look at a straight razor," Giuliani said as the barber slowly sheared Lindell. "That's going to make the skin feel a lot more gentle now."
"You know, don't shave too deep, it won't grow back fast," Lindell instructed the barber.
The pillow executive said he planned to grow the mustache back in "maybe a week."
"I didn't think I had any events, and here I find out I have an event here in Chicago, one in Alabama on Saturday, and one in Colorado Saturday night," he explained, noting that "thousands" of people would see him without facial hair.
"It looks like I got cocaine in my nose," Lindell said, pointing to shaving cream on his face. "Let's get that cleaned up."
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After the shave was complete, Lindell shared his disguise, which included a white hat and sunglasses.
"We hope it's all worth it, you guys," he said. "I mean, we've got to go into the DNC. We're going to get going there like this."
Lindell first told the conservative outlet, "Real America’s Voice," on Sunday that he would go "incognito" by shaving his famous cookie duster.
"You won’t recognize me," Lindell told Ben Bergquam at Real America's Voice.
It's unclear if he actually expects to get inside the convention, which requires credentials.
