Amazon Prime Day deals are off already with some summer sizzlers. We're live throughout the 48-hour sale, highlighting discounts on the best products.
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Amazon; Alyssa Powell/BI
Amazon Prime Day is only hours away, and the deals are already funneling in. The two-day sale doesn't officially start until 12 a.m. PT on July 16, but as you can see below, plenty of great discounts are live already. We'll be updating this page as promotions go live throughout the event.
Our favorite Prime Day deals include 43% off the Echo Show 8 smart display, 24% off the 16-inch MacBook M3 Pro, and 25% off the 65-inch Roku Pro Series 4K QLED TV. As the event nears, we expect even more great discounts on kitchen appliances, beauty essentials, and smart home gear to crop up.
Prime Day often has the best prices of the year outside Black Friday, which isn't until late November. If you don't want to wait that long, this is your best opportunity to save on TVs, laptops, fashion, furniture, home, kitchen, gaming, tech, beauty, and more. We're paying particularly close attention to products we've tested in our buying guides and reviews, and when we spot particularly low prices on them, those are the deals we're sharing front and center. If we wouldn't buy it ourselves, we wouldn't recommend it here.
Prime Day is always the best time of year to pick up one of Amazon's own devices, as this is when the prices drop to their year-low points. Before Prime Day officially kicks off, we can see most categories are live already. They don't go lower once they have early deals at this time, so don't worry about seeing lower prices tomorrow on the Fire Sticks and Echoes we've highlighted below. The Kindles haven't dropped yet, but going off years of experience, we'd say they'll come into play at 3 a.m. PT on Tuesday.
As for our highlights so far, the Fire TV Stick 4K Max is a real bargain, down to $34.99, as it carries all the best apps and runs silky smooth. Combine it with one of the best live TV streaming services, and you can give your old smart TV a new lease of life. The 4K Fire Sticks now support Xbox cloud gaming, too, with no need for an actual Xbox console.
Many Apple Prime Day deals are live already, offering substantial discounts across MacBooks and iPads, especially. We're expecting more AirPods to get involved at some point for better deals than we're seeing in the runup to the sale itself, so it'll be worth holding out a bit longer for those.
With plenty of hot new console games coming up over the next few months, the Olympics, and the new football and basketball seasons getting closer, this is a great time to upgrade your TV. There will be a rich selection to choose from, but we're already seeing a great selection from some of the best brands.
While big brands like Sony, LG, and Samsung will likely have some of their most loved models on sale (like the C3 below), those inky OLED blacks don't come cheap. That's why we'll also be keeping an eye on budget TVs because not everyone needs a blistering 120Hz panel, or maybe you just want something basic for a bedroom. Whatever you're after, we'll help you find something over the next two days.
If you missed the great furniture deals of July 4th, don't fret — Amazon Prime Day is already bringing its fair share of discounts on pieces for your home. Though not as sensational as promotions on Amazon devices or TVs, we've gathered the best furniture deals you can shop now, including all-time lows on beds, chairs, couches, and more.
Beauty deals on makeup and serums can vary year to year on Prime Day, but we've found a few early picks with solid savings. The best offers are more on the product side; electric toothbrushes, water flossers, face masks, and Dyson's premium haircare products are the real deals to keep an eye out for, like the one below.
Air purifiers, air conditioners, and vacuums are among the many home items that are up for grabs this Prime Day. Right now, you can catch a few early sales, but we expect to see lots more tomorrow when Prime Day kicks off. The currently available deals come from top brands, including Dyson and Roomba.
If you've been curious about the world of InstantPots and air fryers, it's always worth waiting for events like Prime Day and Black Friday, as these time-saving devices are always popular picks in flagship sales events. And don't worry, coffee machines are also getting involved. This section will undoubtedly grow once the sale begins properly tomorrow.
Headphone fans are always big winners on Prime Day as it's one of the long-running sales' most competitive categories and we're already seeing superb offers. Apple, Bose, and Sennheiser are all off to excellent starts. We'd expect even more offers to be live tomorrow, though.
Reliable travel essentials can get expensive, and you don't want to cheap out on something you trust to keep your belongings safe. Luckily, Prime Day is already bringing several great luggage deals from brands like Samsonite and Travelpro. We expect more travel goods to drop in price as the event continues on.
Shopping for more great Amazon Prime Day deals? You can see the full selection right from the source on Amazon's main Prime Day page.
