Manchester United have signed a multi-year regional partnership with Caribbean telecoms company Cable and Wireless Communications, reports, www.sportspromedia.com/.
The new deal will see the company and its retail brand Flow run club-themed promotions, including the chance to win match tickets and signed merchandise, throughout the Caribbean region.
From the 2016/17 season, Flow will serve as the exclusive Caribbean distributor of the Premier League giants' dedicated TV channel, MUTV, while the two parties also plan to host soccer clinics and coaching programmes.
"Cable and Wireless is a respected name in telecommunications and an ideal partner for Manchester United," said the club's group managing director, Richard Arnold.
"We look forward to working with them in the Caribbean to bring our loyal fans new and exciting ways to follow the club they so passionately support."
