Overwatch has been a massively popular game since it launched a year ago. That’s party because it’s a superbly designed, tightly polished team-based shooter, but also for the incredibly diverse cast of characters that have spawned a huge culture of art, comics, fan-fiction, cosplay, ship wars, and more. Today, Tumblr’s Fandometrics blog quantified just how big the community that has sprung up around Overwatch is. And, unsurprisingly, it’s really big.
How big? According to Amanda Brennan, who runs Fandometrics, in the last 358 days, the #overwatch hashtag on Tumblr has seen “nearly 150 million engagements,” making it the second most used tag on the site. Overwatch on Tumblr, by numbers alone, is more popular than any TV series, movie,...
