The tiny tweak that could change YouTube forever
In the last couple of months, some people have started watching YouTube on their phones to find something a little different: an endless, TikTok-like feed of videos underneath. These weren’t Shorts, but full-length videos, the ones YouTube tends to refer to as “longform.” If you swiped up, instead of returning you to the homepage, another video would start playing. Swipe again: another video.
So far, this is just a small test of a possible feature, the kind YouTube runs all the time. This one has been live since August and is one of several ongoing tests of new ways for users to find content on YouTube. “If you’re a viewer in the experiment,” a forum post describing the test says, “these new discovery experiences could include a mix of...