Google is rolling out new online safety features that make it easier to remove explicit deepfakes from Search at scale and prevent them from appearing high up in search results in the first place.
When users successfully request the removal of explicit nonconsensual fake content that depicts them from Search, Google’s systems will now also aim to filter out all explicit results on similar searches about them and remove any duplicate images.
“These protections have already proven to be successful in addressing other types of non-consensual imagery, and we’ve now built the same capabilities for fake explicit images as well,” Google product manager Emma Higham said in the announcement. “These efforts are designed to give people added...