As Sarah Perez at TechCrunch notes, Apple has quietly changed the wording on its App Store guidelines regarding “apps created from a commercialized template.” That’s a super boring way to refer to a problem that Apple has been trying to solve since at least June of this year: cookie-cutter apps. These are the sorts of apps that a small business or local event might have a service create and submit to the App Store for them — they’re often low quality, undifferentiated, and poorly maintained. And so back in June, Apple just straight up banned them.
But today, Apple is softening that stance a little. The new language adds a bunch of caveats after the word “rejected,” including rules that will allow templatized apps if they’re “submitted...
