Netflix is bringing interactive storytelling to more of its original programming, Bloomberg reports. The streaming service is apparently producing a choose-your-own-adventure-style TV show for adults, similar to its already-available interactive children’s programming.
This past June, Netflix premiered Puss in Book: Trapped in an Epic Tale, an animated series that allowed viewers to make decisions about where the story would go and how it would end. The animated Netflix original Buddy Thunderstruck also featured a few interactive episodes, specifically designed to play off the psychology of viewers who would seek out interactive entertainment. Carla Engelbrecht Fisher, Netflix’s director of product innovation, was a motivating force...