Rumors have swirled for months that Caitlyn Jenner was in talks with H&M about a potential modeling campaign. It seems that gossip was rooted in truth.
On Thursday, Jenner announced on Twitter that she had been working with the Swedish mega-retailer on a new H&M Sport campaign. The “I Am Cait” star offered few details, though she did provide a behind-the-scenes shot featuring her dressed in athletic leggings, a jacket and white-soled sneakers:
H&M USA followed up with a teaser of its own:
Citing unnamed sources, E! News confirmed that Jenner was indeed the new face of H&M Sport, becoming the second Jenner to model for the retail giant. (Her daughter, Kendall, was the first.)
The news came just two weeks after the 66-year-old former Olympian announced a collaboration with MAC Cosmetics.
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