Game Trials Coming to Google Play

Google has announced a new feature of its Google Play app store that will let users download a paid game and play it for free for a limited time. Unlike separate demo games, this Game Trial feature will let users download the full paid game but restrict play to a fixed amount of time before requiring payment to continue. Users will then be able to pick up right where they left off. Developers must opt in to the feature. Google is working on adding more options for developers, such as a custom time limit or an in-game event to end the trial. Google is also expanding its push to make Google Play a cross-platform games store, serving PC games in addition to Android. It biggest change in this area is "buy once play anywhere", which allows a single purchase, at a single price, that includes both Android and PC versions of the same game.