This ultra-minimalist phone wants to end the ‘you are the product’ era
The Swiss company Punkt has released its latest handset, the MC03, a cellphone that merges minimalist hardware design with a matching UX experience that promises total privacy protection against greedy corporations who want to track you and own your data for their own benefit. This thing got me at “DeGoogled From the Core,” which is one of the phone’s declared core selling points.
According to founder Petter Neby, “Punkt is about using technology to help us adopt intelligent habits for less distracted lives.” In 2015, Punkt launched its first phone, the MP01, as a secure device that supported only text and calls. No apps. No tracking. Punkt later released the MP02—an even simpler phone that had a small screen and physical buttons—and the MC02, a secure phone with basic encrypted apps like email and calendar.
The new MC03 acknowledges that while people might appreciate this obsession with monastic simplicity, security, and privacy, there is clearly a need for some extra features from time to time, like ordering food, getting a cab ride, or wasting time on Instagram.
Dr. Jekyll and Mr. Hyde
The Punkt MC03 UX design divides your phone experience into two environments: One is a distraction-free, fully protected private environment called the Vault; the other is called the Wild Web, and it’s where all the Android apps you want to install live.
The Vault is the phone’s main screen. Here you’ll find the core built-in apps and services, all designed with safety and privacy from the ground up, with encryption, no third-party tracking, no data profiling whatsoever. Stuff like mail, messaging, calendar, contacts, or your file cloud live here. They’re featured on a white-on-black home screen in Helvetica type that’s meant to recall the iconic design aesthetic of Dieter Rams for Braun (an influence that permeates all of Punkt’s products).
The Wild Web features a fully customizable “external” screen, where you’ll find your standard rows of icons (white over black square buttons) over a white background. It’s clearly distinct from the Vault so it changes your mindset: Security is not guaranteed here, although each app lives in a privacy bubble.
According to the company, the phone runs each app in its own walled playground, with no access to other data or hardware on the device. Punkt says this ensures your data privacy and limits third-party tracking from app to app (although if you use the same Gmail credentials to log into each app, Google will be able to track you on the server side).
Ending “you are the product”
All of this digital sovereignty comes with a price tag, but that’s exactly the point that Punkt is trying to make: Do you want to pay with your private life or do you want to pay to keep your life private? The MC03 includes a 12-month subscription to AphyOS, after which you will have to pay roughly $10 per month to maintain it.
By paying for the operating system, you become the customer rather than the merchandise sold to advertisers. As Andy Yen, founder of partner company Proton, puts it: “People deserve choice. Choice over the phone they use, the software they rely on, and who they share their data with.”
The monthly subscription price is not to use the phone but to pay for the services. The subscription bundles 5 GB of cloud storage, email, messaging, and calendar into a single secure package. But the real power comes from its integration with Proton. The phone comes with Proton Mail, Drive, Calendar, VPN, Wallet, and Pass, effectively replacing the entire Google Workspace with an encrypted alternative.
For messaging, Punkt has preinstalled the cross-platform encrypted client Threema directly into the MC03’s Vault, ensuring your chats have “rigorous data protection and rock-solid security” right out of the box, the company claims. It also includes a VPN called Digital Nomad, which protects your connection on sketchy public Wi-Fi networks. Unlike standard VPN apps, this one is integrated directly into the operating system for better performance and requires no extra setup or third-party subscription.
Finally, the phone forces you to confront the cost of your digital life with the Data and Carbon Ledger. Punkt says this dashboard doesn’t just let you manage app privacy permissions in real time; it actually tracks the energy consumption and carbon footprint of every app you use, pushing you to make smarter, more sustainable choices about how you use your device. The ledger also gives you “full transparent control over app data flow,” allowing you to see and restrict app-specific privacy permissions.
Nice hardware too
The object itself is a solid piece of industrial art designed in Switzerland and manufactured in Germany. Solid, matte gunmetal finish. Simple. Nothing added for effect. Just a metal-and-glass slab with a 6.67-inch OLED screen with the usual high-end 120Hz refresh rate standard.
One of the best features, however, is its removable 5,200mAh battery, which, oh boy—in an era where phones are sealed shut like tombs, allowing users to swap their own power source is a radical act of repairability that extends the device’s life indefinitely. I missed this from the old ’90s candy phones, and now I want it.
The MC03 doesn’t skimp on the modern specs required for the Wild Web. It sports a 64-megapixel main camera that the company claims can capture sharp images in low light, backed by an ultrawide lens for landscapes and a macro lens for close-ups. Like most phones, it’s water and dust resistant, and supports wireless charging. Priced at $699, it’s shipping in Europe later this month and hitting North America in the spring.