It was more than rumors that Japanese automotive giants Nissan and Honda were eyeing a merger by 2026 which would revolutionize the industry with the appearance of what in Reuters' view would be the third-largest auto group worldwide. The two companies signed a memorandum of understanding whereby discussions about integration via a joint holding company would go on during 2025, it was announced. Earlier this month, Nissan's CEO Makoto Uchida admitted that the company's situation was “severe.”
