Glen Powell was the most recent celebrity to get a look-alike contest. The actor raised the stakes by adding a movie cameo to the prize.

• Glen Powell is the latest Hollywood star to get his own look-alike contest.
• It was held in the actor's hometown of Austin, Texas, and the actor appeared via video message.
• Powell included a cameo in his next movie as a last-minute addition to the competition's prize.

Glen Powell is the latest A-list star to get his own look-alike competition, but he raised the stakes for fans on Sunday by offering a cameo in his next movie as part of the prize.

Celebrity look-alike contests have become increasingly popular.

A Timothée Chalamet contest held in New York in October received wide-spread media coverage when the "Dune" star made a surprise appearance and posed for photos. The winner, dressed as Willy Wonka won $50.

Other competitions around the world have revolved around stars like Paul Mescal, Harry Styles, and Dev Patel.

In the last two years, Powell's star power has increased significantly following the massive success of "Top Gun: Maverick," "Anyone But You," "Hit Man," and "Twisters."

On November 24, a look-alike contest was held at Auditorium Shores park in Powell's hometown in Austin, Texas, judged by his mother and his aunt. The event was put on by local fan Katy Carpenter.

The actor himself couldn't appear in person because he was filming Paramount's "The Running Man" reboot with director Edgar Wright in Glasgow, Scotland.

In a video message for the audience shared with Fox 7 by the organizers, Powell joked that he was planning a heist using all of his doppelgängers.

He said, "I want to pull off a heist, and we don't need masks because we all have the same face: It's the perfect crime. They can't get all of us because we are one — a criminal Glen-terprise."

Then, the star offered a unique prize: a cameo in his next movie.

He added, "I know there is some cash and a hat at stake here, but I just wanted to say that the winner of today's contest gets a personal prize from me.

"Now, you may know that my parents make a cameo in every movie I make, but today, the winner of the Glen Powell lookalike contest wins their parents or any family member of their choice a cameo in my next movie. I am completely serious."

The prize is a huge step up from other look-alike contests.

The Chalamet look-alike won $50, which seems to be about the going rate for contest winners, per Vulture's reporting. Prizes have included a plastic trophy, a Chipotle gift card, and a pack of Marlboro Red cigarettes for Jeremy Allen-White's "The Bear" twin.

However, not all the contests have been light-hearted occurrences. The BBC reported that the New York Police Department made several arrests at the original Timothée Chalamet event in October. The people involved were later released with a summons.

There was no drama at the Powell look-alike competition, and a man named Max Braunstein won the event while dressed as the actor's character from "Top Gun: Maverick."

He won a video call with the actor, a cowboy hat, a year's supply of Torchy's Queso, and a film cameo for a family member, according to Fox 7.