Betfair renew Cruzeiro sponsorship in record deal
November 19 – Betfair has renewed its partnership with Brazilian Serie A team Cruzeiro until the end of the 2026 season, marking the highest value deal in the history of the Minas Gerais club.
Reports say that the deal is worth 43 million reais ($7.4 million), but that figure could reportedly reach up to 63 million reais ($10.9 million) if Raposa reaches a number of established goals.
The deal includes branding on the men’s team kit,
The post Betfair renew Cruzeiro sponsorship in record deal appeared first on Inside World Football.