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One item on every beauty enthusiast's radar this Prime Day is the Shark FlexStyle — it's an easy-to-use tool for creating a long-lasting blowout that topped our list of the best Dyson Airwrap dupes. And now, there are just a few hours left of the sale. We asked freelance reporter Remi Rosmarin to give it a spin and see what makes it worth the splurge.
"I've passed the Shark FlexStyle around to friends with different hair styles than me and we've all been impressed at how fast it whips out stunning results," she says. "My friend with long, thick hair loved using the auto-wrap curlers for a head of voluminous curls that lasted all night long. Another with short and straight locks was able to go from dripping to dry in less than five minutes."
At full price, the FlexStyle is already half of what an Airwrap ($599.99) runs for. But that price has been slashed even further for Amazon Prime Big Deal Days: now, you can try the FlexStyle for just $249.99.
Amazon Prime Day now recurs twice a year — and the fall iteration is happening today, October 8th through 9th. During this 48-hour event, you'll likely be able to score some serious beauty deals on the best hair dryers and cosmetics, but it's those big-ticket items like the Shark FlexStyle where you'll see the most savings.
This tool combines powerful airflow, temperature regulation to prevent damage, and several different attachments to choose from to make a salon-style blowout actually attainable.
Before you add a FlexStyle to your cart, here are some must-know details.
The FlexStyle comes in three different bundles, each with various attachments. The ideal option for you will depend on your hair type and your desired styling results. All three bundles include two 1.24-inch auto-wrap curlers for both directions, which produce those swoon-worthy signature curls you see all over Instagram tutorials. They also all come with the concentrator nozzle and boar and nylon bristle oval brush — which smoothes, defrizzes, and adds volume all at the same time.
Here's what distinguishes them, though: The bundle for curly and coily hair includes a curl-defining diffuser attachment, whereas the bundle for straight and wavy types includes a paddle brush for a sleek and smooth straight look.
There's also a bundle for all hair types, including every one of the aforementioned attachments. This one normally costs $319.99, but during Amazon Prime Day, it's $80 off at $239.99. You might want to consider splurging for this bundle if you have wavy or curly hair and want the maximum variety of styling options.
Professional hair stylist and Hairstyle Camp editor Watson Anthony previously told Business Insider that the Shark FlexStyle is well "worth the hype," which is why it's his number one pick for Airwrap dupes.
Business Insider reporter Remi Rosmarin was also very impressed with this tool. In her Shark FlexStyle review, she noted that it's lightweight and simple to maneuver.
"There are two main metrics I was judging this tool on: ease of use and quality of results," Rosmarin wrote. "The FlexStyle exceeded my expectations on both counts."
According to Rosmarin, the FlexStyle attachments click into the styler effortlessly, and all of the heat and air setting buttons are accessibly placed on the device — making the whole styling experience a breeze.
If the Shark FlexStyle has been on your wishlist for a while (and who can blame you?), there's no sense in waiting any longer — capitalize on the Amazon Prime Day sale, and you can have bouncy at-home blowouts without blowing your budget.
There are several reasons the Shark FlexStyle is a phenomenal investment: to name a few, it's suitable for all hair types, and since it uses the same Coanda technology as the Dyson Airwrap, it can yield comparable results. Shark claims that while you use the FlexStyle, it continually measures the heat 1,000 times per second to ensure that the temperature remains consistent, thereby preventing heat damage. Not only that, but it's significantly less expensive than the $600 Airwrap, particularly during Amazon Prime Day while it's just $249.99.
The Shark FlexStyle isn't the only great deal available during Amazon Prime Day this year. We've rounded up the best beauty deals from Crest, Hero Cosmetics, Laneige, and more, ranging from 20-50% off.
Yes, the actual Dyson Airwrap is also on sale for Prime Day. The Dyson Airwrap is currently on sale for $499.99. The Airwrap normally costs $599.99, so that's $100 off and 17% savings. We break down how that compares to past sales in our guide to the Prime Day Dyson Airwrap deal.
Shopping for more discounts today? Check out our roundup of all of the best Prime Day deals, or browse Amazon's website for the full selection.
