Car services and repair platform GoMechanic's investors sought customer-focused, sustainable growth over rapid growth that helped the troubled startup get back on its feet, Co-Founder Muskan Kakkar said on Wednesday.
She was speaking about the brand's revival journey during a panel discussion at the 51st edition of the AIMA National Management Convention here.
Founded in 2016, GoMechanic was on the verge of breakdown about a year-and-a-half ago after anomalies were found in its financial records.
In March 2023, it was acquired by Servizzy, a subsidiary of the Lifelong Group.
A customer-focused approach helped the "sinking ship" bounce back, Kakkar said.
"Thanks to our investors -- Lifelong, Hero and Stride Ventures -- who trusted us by saying that they do not need exponential growth in the business, but a business which is more sustainable, a business which can stay there forever," she said.
That's how the company has not been going for exponential growth, but is working to make
