A YOUNG mum shared her financial hardship as she joked about a viral trend.
The woman explained that she has a lot of debt after giving birth to her daughter.
In her viral video, TikTok user Maia Gouveia (@maia.gouveiax) explained that she was struggling financially since becoming a mum.
She referenced a viral trend that saw creators ask their followers to watch their video for a minimum of five seconds.
After this, the viewer is required to engage with the content in some sort of way.
This could involve liking, sharing, or commenting on the clip.
The TikTok creator rewards programme would then reward the poster per qualified view.
This system meant that the creator could potentially pay off their debts if they received enough qualified views.
TikTokers jumped on board the trend earlier this year, attempting to earn as much as possible with their posts.
“Are we still doing the pay my debts off trend cause I got some debts boy?” Maia asked.
Many TikTok users with student loans took advantage of the scheme, hoping to pay off their debts.
While Maia wondered if the fund was only a thing in the United States, it was actually featured throughout several countries.
TikTok users who applied could avail of the programme if they were legal residents of the participating regions.
These included the United States, the United Kingdom, Germany, Italy, France, or Spain.
TikTok first intorduced a version of the programme in 2021, five years after the apps initial release.
However, top creators have reported low earnings from the viewership scheme.
According to Influencer Marketing Hub, the app forked out just 1p to 3p per thousand views.
While it is not a grant or ad revenue program, the Creator Fund provides payment to qualified TikTokers based on a “variety of factors” across their content.
“We want all creators to have the opportunity to earn money doing what they love and turn their passion into a livelihood,” the website continues.
With no limit on the number of qualified TikTokers who can join the fund, payments may increase or decrease at different times throughout one’s run on the platform.
Some factors affecting the funds a qualified TikToker may earn include number of authentic views per video, the amount of engagement, and whether or not the work falls within the Community Guidelines.
Maia’s followers shared their thoughts on her situation in the comments section.
“Boyyyy, I’ve got a wedding to pay for so [I] might have to hop on,” wrote one viewer.
“My sister has been doing it since Febuary and still had nothing, sis,” said another person.
The scheme is aimed at driving up viewers as well as engagement on the app.
TikTokers pointed out that asking someone for five seconds of their time seems like a reasonable request.
