IF you’re a student on a budget, Lidl’s new middle aisle offers might be perfect for you.
Shoppers are rushing to pick up aesthetically pleasing pastel kitchenware from the supermarket.
In her viral video, TikTok user Beth Colley (@bethcollley) took her followers along as she picked up a new kitchenware item for her student accommodation.
Lidl bosses promoted the new kitchenware range on their social media.
They revealed that a number of the pastel items are available at cheaper prices for Lidl Plus members.
This is the shop’s free loyalty app that offers discounts on select food, drinks and household items.
Even without the discount, shoppers were impressed by the affordable offer.
“Uni students, run don’t walk to Lidl for their new pink air fryer,” Beth encouraged her audience.
The Salter Two Litre Compact Air Fryer is available from £24.99 for Lidl members.
Shoppers have a variety of colours to choose from including pastel pink, light sage green, and sky blue.
Beth described the item as “perfect for uni students” and added that she was “obsessed.”
She purchased the appliance and placed it on her kitchen counter, showing off its compact features.
“This stylish and compact air fryer from Salter is ideal for small and single person households,” said Lidl’s social media.
The fryer includes a removable non-stick cooking rack and has adjustable temperature control up to 200 degrees.
The new middle aisle offers also include the Silvercrest Kitchen Tools Blender, Two-Slice Toaster, and Kettle.
TikTok users shared their thoughts on the air fryer in the comments section.
“I don’t even need it as I have an oven but I WANT,” wrote one impressed viewer.
LIDL has published a new list of desired locations for potential new stores. The list includes, amongst many others, the following towns and cities:
To see the full list, click here.
“I’m getting this and giving my old one to my parents,” said another follower.
“No, I love it and I’m not even a uni student,” commented a third person.
“I already have one but I’d trade it for that pink one,” wrote another commenter.
“I already have one, I don’t need the green one, I don’t need it, I don’t need it, I don’t need it,” joked one viewer.
“I’m crying, I just bought a black one,” said another follower.
