Kamala Harris and Donald Trump have both framed the 2024 election as a race to maximize voter turnout. For much of the campaign, that effort to energize voters has favored Republicans, but new research from polling and data firm TargetSmart shows that Harris and newly energized Democrats have finally flipped the script on the MAGA movement.
In a thread posted on X (formerly Twitter), TargetSmart Senior Advisor Tom Bonier shared the group’s stunning findings: In the more than a dozen states that have updated their voter files since late last month, Democrats have made record gains among every major voter group, blowing Republicans out of the water in the process.
Black women ages 18 to 29 led the way, with a 175.8% increase in voter registrations compared with the same time period in 2020. Hispanic voters have also rushed to register since Harris became the Democratic nominee, with young Hispanic women posting a stunning 149.7% increase in registrations, and Hispanic voter registrations overall jumping over 60%.