You might not know it, but Nissan is one of the top-selling EV brands in the world.
Since the launch of the groundbreaking Leaf EV in 2010, Nissan has sold more than 1 million electric vehicles globally.
However, the electric vehicle landscape has grown exponentially more competitive over the past decade.
In 2023, Nissan launched the Ariya SUV as a follow-up to the Leaf to compete against the slew of new electric compact crossovers that have hit the market in recent years, such as the Volkswagen ID.4, Hyundai IONIQ5, Toyota BZ4X, and Tesla Model Y.