Lemongrass appointed by Egnazia Ospitalità Italiana to handle PR and Communications

Lemongrass has been appointed to handle PR and Communications for the UK market for the growing portfolio of hotels managed by the prestigious Egnazia Ospitalità Italiana group.

A hotel management group with luxury properties throughout Italy, Egnazia Ospitalità Italiana operates a thriving operational management model that emphasises an entirely Italian hospitality culture with the guest at its heart. Its portfolio of properties includes the multi award-winning Borgo Egnazia, Masseria Le Carrube, and Ostuni A Mare in Puglia, as well as Hotel Santavenere in Maratea, and HOTEL de LEN in Cortina d’Ampezzo. Two new additional openings are scheduled for 2024 and 2025: Hotel Ancora in Cortina d’Ampezzo and Castel Badia in Brunico .

Lemongrass – who were responsible for launching Borgo Egnazia as a luxury hotel concept to the UK market when it first opened in 2009 – will represent the entire portfolio of the group’s properties throughout Italy. The agency’s remit will include the implementation of a PR and communications campaign for each of the hotels, spanning trade and consumer media and influencer engagement activity.

Abi Best, Managing Partner at Lemongrass said: “We are thrilled to be selected by Egnazia Ospitalità Italiana as their UK communications partner. The exquisite collection of properties offers the very best in Italian design, culture, and heritage, each with their own story to tell.  With two new openings on the way, this is an exciting time for the group, and we are looking forward to working again with Aldo Melpignano, Founder of  Egnazia Ospitalità Italiana and the whole team.”

The article Lemongrass appointed by Egnazia Ospitalità Italiana to handle PR and Communications first appeared in TravelDailyNews International.