Young, evangelical, and African American churchgoers ask the most.
When churchgoers show up to their church’s worship service, they’re often hoping to have a guest with them.
A Lifeway Research study of US Protestant churchgoers finds 3 in 5 (60%) say they have extended at least one invitation in the past six months for someone to attend their church, including 19 percent who have made one invitation, 21 percent with two invitations and 20 percent with three or more invitations.
A third of churchgoers say they haven’t invited anyone to a worship service at their church in the past six months, while 7 percent say they aren’t sure how many invitations they’ve made.
“Churchgoers were not asked the typical net promoter score question of whether they recommend their church. They were asked if they’ve actually invited someone in the last six months,” said Scott McConnell, executive director of Lifeway Research. “For most churchgoers, invitations are not just an aspiration but a current practice.”
Compared to a similar Lifeway Research study six years ago, a similar percentage of churchgoers say they haven’t invited anyone recently—33 percent now versus 29 percent in 2017. Fewer churchgoers, however, are making three or more invitations. In 2017, 1 in 4 said they’d extended at least three invitations for someone to visit their church in the previous six months. Currently, 20 percent say the same.
“It’s not surprising the proportion of churchgoers extending invites is not growing, since the proactive nature of inviting people to church is counter-cultural,” said McConnell. “People in America are not being more relational, but an invitation to church is an invitation to join you in activities ...
