“It was in the autumn of 2017 when goal kicks first started to become viewed as a legitimate attacking instrument. After signing from Benfica, it soon became clear that the left leg of Manchester City goalkeeper Ederson was more of a trebuchet than a human limb, capable of striking the ball 80 yards over the top of the opposition defence to set up goals. The ploy befuddled teams, as it was something that had not been seen before. City’s entire front three would position themselves 20 yards beyond the opposition back line, safe in the knowledge they could not be offside from a goal kick. …”
NY Times/The Athletic