Brands are creating more video content than ever before. From multi-nationals broadcasting company-wide streams to employees across the globe, to small mom-and-pop shops making in-house product promos, video will account for over 82% of all internet traffic by 2023.Video is the most versatile content format. It can be used to launch products, create buzz around events, educate your clients about your services, communicate with your team, and form meaningful connections with your prospects. 93% of marketers say that video was an important part of their content marketing strategy in 2022.But without a video content management system to handle the sheer volume of content they create, it’s difficult for businesses to manage and organise their video library.In this article, you’ll learn why video content management systems are a must-have in 2023, alongside a rundown of the best options available. You’ll know which solution to choose for your business and be equipped to use video in your ma...
