THEY once represented an institution that promoted national unity but Prince Harry and Meghan now seem to cause division whatever they do.
As they sit in their nine-bedroom mansion in Montecito, California, contemplating the latest controversy to beset them after a row over Harry accepting an award in honour of a war hero, the couple could be forgiven for wondering why they can’t do right for doing wrong.
The row over Harry accepting the ESPY Pat Tillman Award – an honour named after an NFL American footballer who abandoned his lucrative playing career to serve in the US Army Rangers in Afghanistan after the 9/11 attacks only to die under friendly fire – is the latest in a series involving awards for the Duke and Duchess of Sussex.
In January there was outrage in some quarters when Harry, 39, a former Army Air Corps Apache helicopter co-pilot gunner, was inducted into the Living Legends of Aviation at a ceremony in Beverly Hills, joining a list of “remarkable people of extraordinary accomplishment in aviation and aerospace”.
Critics said the Duke, who served in Afghanistan, was unworthy to be ranked alongside astronauts, innovators and engineers, and record breakers as a Living Legend.
They complained even though previous inductees also included a long list of pilots who have become celebrities and celebrities – such as Tom Cruise and John Travolta – who have become pilots.
There was similar outrage in October 2022 when a human rights organisation named after the assassinated US Senator Robert F Kennedy gave Harry and Meghan a Ripple of Hope Award because of their “heroic stand” against “structural racism within the institution” of the monarchy.
In May last year when Meghan, accompanied by Harry and her mother Doria Ragland, went to New York to collect the Ms. Foundation’s Women of Vision Award for her advocacy on behalf of women and girls, the accolade was overshadowed by a row over paparazzi following them in a car chase.
The couple’s fans blame the British media for stirring up much of the controversy but the Sussexes, who lost the support of many Britons when they quit official royal duties, are now becoming controversial figures in the US as well.
When they left the UK in the spring of 2020 and set up home first in Canada and then the US, Americans seemed generally sympathetic.
US newspapers and television channels portrayed Meghan as their American princess who had been traduced by racist Brits.
But over time opinion has become more divided on the other side of the pond.
More than 76,000 people signed a petition against Harry receiving the Pat Tillman Award.
A Redfield & Wilton poll commissioned by Newsweek magazine last week found 38 per cent of Americans opposed the honour after the war hero’s mother, Mary Tillman, objected on the grounds it should go to an unsung hero.
“I am shocked as to why they would select such a controversial and divisive individual to receive the award. There are recipients that are far more fitting,” she said.
Tillman’s widow, Marie, and some veterans supported giving it to Harry for his work creating the Invictus Games for injured troops – but only 21 per cent of Americans backed them, the poll found.
The largest group, 41 per cent, were undecided, perhaps reflecting the fact that many Americans know very little or care even less about Harry and Meghan.
Among those who do care, there are political divisions.
Donald Trump is not a fan and polls have suggested his Republican supporters tend to be more hostile than Democrats.
On social media there are warring groups of Americans fans who either stoke hatred towards the couple or the Royal Family.
ONCE upon a time in America, Prince Harry and Meghan Markle epitomised a modern fairytale, claims American writer Lee Cohen.
The charming prince and the glamorous actress had captured the world’s imagination and could do no wrong.
And in the United States especially, their story seemed like a Hollywood script come to life.
Finally we had a royal couple we could claim as our own. And they moved here, too!
Wow, they really loved us as much as we loved them. Yet that was then.
Now, like their trajectory in Britain, Americans’ infatuation with Harry and Meghan has significantly cooled.
Prince Harry’s nomination for the Pat Tillman Award for Service at the ESPY Awards was supposed to be a respectful nod to him setting up the Invictus Games for wounded servicemen and women.
But the decision to hand him the gong did not land well in America, a country where gratitude for genuine service runs deep.
The award is named in honour of former NFL player Pat Tillman, who left a lucrative sports career to serve in the US military and ultimately sacrificed his life for his country. It holds a deeply symbolic value.
Many Americans slammed the choice, arguing others in the veteran community were more deserving and lacked Harry’s privileges.
Mary Tillman, Pat’s mother, openly expressed her dismay at Harry’s selection, describing him as a “controversial and divisive individual” and asserting that there are “far more fitting” potential recipients.
But while some in the audience gave him a standing ovation, Venus Williams, sister of Meghan’s good friend Serena, remained seated, a perceived snub.
The episode has dealt a wincing blow to the Duke’s reputation.
But for many Americans the Sussexes remain irrelevant.
Autumn Brewington, a longtime royal commentator and former Washington Post journalist who wrote the paper’s royal newsletter, said: “Americans don’t really make a distinction between royalty and celebrity and to most Americans royalty is just another form of celebrity.”
While noting the brutal war of words on social media between fans of the Sussexes and supporters of the rest of the Royal Family, she added: “My sense is that a majority of Americans don’t care.”
The latest row may have raised the Sussexes’ profile.
Some cynics argue publicity over controversies surrounding famous people receiving awards is often useful to awards organisations and to celebrities receiving the awards.
But British PR guru Mark Borkowski thought it had damaged the couple and the awards. “It’s definitely backfired on the awards,” he said.
And although he admitted he usually believed “the only bad publicity is an obituary notice”, he said Harry and Meghan should worry about the negative publicity in US newspapers and on television.
The couple’s office has declined to comment but friends have suggested they have been stunned by criticism of Harry’s Tillman award for Invictus, a Paralympic-style international sports competition regarded by friend and foe alike as his greatest achievement during his royal career.
Increasingly though, those Americans who are interested in him and Meghan want to see the couple replicate that achievement and move on from complaining about their treatment inside the Royal Family.
Brewington argues they have promised much but not delivered, especially after the failure of Meghan’s $20million podcast deal with Spotify, which prompted one executive at the US company to label them grifters.
“Harry and Meghan have said they are going to do a lot of things that nobody has actually seen them do yet,” she said.
Borkowski echoed her. “It’s too early to write their obituary notice but they are going to need to get out there and be seen to be doing things that are successful,” he said.
To be commercially successful and maintain their lifestyle they need public recognition in the US.
But the problem is that whatever they do leads to criticism.
Much of it begins in Britain but spreads across the Atlantic, fuelled perhaps by Harry’s decision to declare war on much of the UK’s national media.
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But many editors would argue they are only reflecting the controversy the couple create among their readers and viewers.
Veteran royal watcher Joe Little, managing editor of Majesty magazine, said: “I think people are just seizing on every opportunity to criticise them, even when it’s perhaps not justified, because they are divisive figures.
“I think it’s the effect they have had on the general public in the past few years.”
A spokesman for the Sussexes declined to comment when approached by The Sun but the couple do appear to have accepted they have a problem and that they need to improve their image on both sides of the Atlantic if they are going to make a success of their new life.