Donald Trump is apparently hoping to cash in on his own assassination attempt by once again selling tacky, limited-edition sneakers.
The new, white high-top sneakers feature a decal of Trump with his fist in the air and blood splattered across his face, and the phrase “FIGHT FIGHT FIGHT,” the words the former president shouted as he was pulled off stage by Secret Service agents during his rally in Pennsylvania Saturday.
For only $299, plus shipping costs, Trump’s fans can preorder a way to “honor his unwavering determination and bravery” on their feet.
Within less than a week, Trump’s assassination attempt has brought about a tidal wave of merchandise on demand, rather than a resigned movement for political unity as Trump promised.
The shoe launch also comes in the midst of the Republican National Convention, and the site welcomes visitors from the event in a banner on its home page, warning them that they will only be able to purchase three pairs of shoes each.
Despite the fact that the website explicitly states that its products “are not designed, manufactured, distributed or sold by Donald J. Trump, The Trump Organization or any of their respective affiliates or principals,” Trump reported owning the company, CIC Ventures LLC, on a 2023 financial disclosure, according to ABC News. The company’s address listed by the Florida Division of Corporations is the same as the Trump International Golf Club in West Palm Beach, Axios reports.
Over the course of his campaign, Trump has repeatedly boosted the website’s products. The former president made a campaign stop at Philadelphia’s Sneaker Con in February to unveil his golden “Never Surrender” high tops, only one day after he and the Trump Organization were ordered to pay $355 million in legal penalties. He’s also offered his gaudy golden kicks as a gift to any donors who shell out at least $2.5 million.
It appears that Trump is in on the assassination merch venture as well, as the site promises that 10 of its limited stock of 5,000 pairs will be signed by the Republican nominee himself.
