July 10 – The Asian Football Confederation (AFC) has extended its partnership with Saudi-based Neom until 2029.
Already partnered for four years, they are now set for another five – an extension that will see Neom continue to serve as an Official Global Partner of the AFC’s national team and club competitions.
The new deal means that the Saudi company will also become the Presenting Partner of both the newly unveiled AFC Champions League Elite Final Stage for the 2024/25 season,
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