The All India Council for Technical Education (AICTE) and OPPO India have launched the 'Generation Green' campaign, a 100-day initiative managed by 1M1B, to promote green skills among youth through 5,000 internships across Indian colleges. The campaign aligns with LinkedIn's Global Green Skills Report 2023, which highlights that job seekers with green skills are 29% more likely to get hired. The initiative aims to cultivate climate-conscious skills in students, enhancing their employability and contributing to sustainability efforts.
