In the Bhagwad Gita, Krishn proclaims, 'Mamavartma eva anuvartante partha sarvashaha' -- everyone is seeking me. When Krishn speaks of 'me', he is not referring to his physical form but to the universal Self, which is whole and complete. It refers to a state of consciousness that is liberating. Krishn says that everybody is seeking him; they are seeking completeness, whether they know it or not.
